Effective Date: September 18, 2023
At Vesper Blue Company, we highly value your importance to us, and our commitment is to ensure transparency in all our interactions with you. We aim to make your online experiences with us not only enjoyable but also efficient and tailored to your preferences. Our ultimate goal is to enable you to discover your desired fashion choices quickly and effortlessly.
Should you wish to stay informed through our communications, we offer you the option to do so. Conversely, if you ever feel that you’ve received enough messages from us for a while, you have the freedom to adjust your preferences accordingly by unsubscribing. We want you to have control over your engagement with us.
The information we gather, whether obtained directly or indirectly from you, plays a vital role in helping us understand you better. This, in turn, allows us to enhance your shopping experiences and other interactions with our brand.
Above all else, we prioritize building and maintaining your trust. We are committed to addressing any questions or concerns you may have regarding the privacy and security of your personal information when it is under our care.
Vesper Blue Company (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, interact with us, or purchase our products. By accessing or using our services, you consent to the practices described in this Privacy Policy.
Information We Collect
We may collect the following types of personal information from you:
- Contact Information: We may collect your name, email address, postal address, and phone number when you place an order or contact us for customer support.
- Payment Information: When you make a purchase, we collect payment card information, including credit card numbers and billing information. However, we do not store this information. It is securely processed by our payment service providers.
- Account Information: If you create an account on our website, we may collect and store your login credentials and account preferences.
- Purchase History: We may keep records of your purchase history, including the products you’ve bought and transaction details.
- User-Generated Content: We may collect content you submit, such as reviews, comments, or photos, when you engage with our website or social media channels.
- Technical Information: We automatically collect information about your device, browser, IP address, and other technical data when you visit our website. This helps us improve your online experience.
- Cookies and Tracking Technologies: We use cookies and similar tracking technologies to enhance your browsing experience and collect data about your online behavior.
- We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement
How We Use Your Information
We may use your personal information for the following purposes:
- Order Processing: To process and fulfill your orders, including payment processing, shipping, and returns.
- Customer Support: To respond to your inquiries, provide assistance, and resolve issues.
- Personalization: To tailor our website content, product recommendations, and communications based on your preferences and purchase history.
- Marketing and Promotions: To send you promotional offers, newsletters, and updates if you have opted in to receive them. You can opt out at any time.
- Analytics: To analyze website usage, conduct market research, and improve our products and services.
- Legal Compliance: To comply with applicable laws and regulations.
Sharing Your Information
We may share your personal information with third parties under the following circumstances:
- Service Providers: We may share your data with trusted service providers who assist us with functions such as payment processing, shipping, and marketing.
- Legal Obligations: We may disclose your information when required by law or in response to legal requests.
- Business Transfers: If our company undergoes a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
Your Choices and Rights
You have the right to:
- Access, correct, or delete your personal information.
- Object to the processing of your data for marketing purposes.
- Opt out of cookies and tracking technologies.
- Unsubscribe from our marketing communications.
To exercise these rights or for any privacy-related inquiries, please contact us at cs@vesperblue.com.
Security
We take reasonable measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction.
Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices. The latest version will always be available on our website.
Contact Us
If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:
Vesper Blue Company
1411 Wunsche Loop #884
Spring, TX 77373
cs@vesperblue.com